George has enjoyed over twenty years at leading agencies, brands and consultancies including St. Luke’s, TBWA, Google, Sapient, Ladbrokes, Accenture and Tag.
He’s worked in a range of disciplines: advertising, marketing transformation and technology and content production, for brands such as BBC, Sky, Mars, Unilever and the Football Association.
He developed strategy, transformed marketing functions for several blue-chip brands and delivered marketing to make brands famous with very strong ROI – up to 800%. Along the way he’s created several new marketing methodologies & agency offerings.
He often takes part in marketing industry debates at events including Marketing Week Live, Forbes CMO Summit, Stockholm Advertising Association and FUTR.