Ensure solid foundations for the future by setting the right commercial and contractual arrangements at the start of the relationship with your agencies.
AAR’s Commercial Analysis and Negotiation offers brands the chance to discuss the commercial options open to them, agree on the scope of the brief for their agency partners and set the stage for an effective and productive relationship.
We request a comprehensive suite of information from your agency including agency hourly rates, team resource, profile and time allocation, transition planning, project management and delivery, conflict resolution, time and production reconciliation and contractual support.
By leaving no stone unturned, our analysis provides the right level of management information for full negotiations to commence with the preferred pitching agency.
- Commence negotiations fully informed
- Explore the commercial options available to you
- Form the foundations of a positive relationship