With digital, it’s vital to pick a partner that can deliver inspired thinking, strategy and creative whilst having a deep understanding of the rapid technological and consumer behaviour changes affecting your customers.
Digital Marketing is an ever evolving space with demands on marketers growing at an almost exponential rate.
AAR connect you to the new thinking required to meet these challenges. We call on a depth of experience to find the right agencies for you across various areas of expertise.
The scope of work, your budgets, company culture, approach to marketing partners, timelines & desired outcomes
We help you write the brief for your desired agency and use our extensive IP to draw up a long list of potential agencies
We ask selected agencies to provide evidence of capabilities in relation to your brief
Together we meet and review agency credentials, interrogate thinking and distill a short list of agencies to investigate further
We then organise face to face meetings where you can gain a deeper understanding of each agencies capabilities, culture and people
We accompany you to meetings and, calling on our depth of experience, help you create a final pitch list of potential partners
We help you write the pitch brief and organise the pitch, which we attend, to prompt appropriate questions and clarify thinking
We manage all agency communications throughout the process. Giving feedback and using our project managers for logistics throughout
We work with you on the commercial arrangements for your chosen partner
We keep connected to make sure your agency relationships are healthy and productive
Right first time solutions in terms of matching you with the agency who are on brief, on budget, and a good cultural fit.
Making the wrong decision and appointing the wrong agencies is expensive and a waste of your valuable time.
We are the experts in the digital agency marketplace with deep specialist knowledge of the leaders in this space. We know the stuff that’s not on the glossy agency websites and constantly research and review the agency space.
With digital marketing being highly visible the pressure to get it right, while making commercial sense, is enormous.
AAR help you ensure your appointed agency can deliver the new thinking required to keep you on top of your challenges and fully exploit the advantages of digital now and for years to come.
Our depth of experience in helping clients source digital partners is second to none. Our consultants have worked both client and agency side and have their finger on the pulse of which agencies are best at helping clients meet their marketing challenges.