AAR Core Level Seminar: The art of networking

Introduction

Networking can drive value for business and individuals – it can help build partner ecosystems, find colleagues to hire, drive collaboration, knowledge sharing – and the holy grail… new business.

In an era where agency margins are being squeezed and there are fewer big client pitches it is important to try and win work without a pitch, or have the pitch loaded in your favour. Networking can do this.

Seminar overview

The workshop looks at:

• The principles for developing a networking mindset
• What is the point of networking?
• How to grow your network
• How to nurture your network
• Technology to support networking
• How to codify networking into your working life

Benefits

We aim to change people’s view on networking and give them practical steps on how to network

Who should attend?

Anyone in services, business development, client management, account handling. The more people in an agency that are networking, the bigger the compound effect for the agency.

About the presenter

Benjamin Chilcott was the founder of a consultancy which he sold to Iris. Between 2010 and 2018, Benj was responsible for more new business than anyone in the agency globally. He now advises half a dozen businesses in the services sector as well as running networking workshops for recruitment consultancies, corporate finance houses, agencies, consultancies, accountancies and Apple.

Running this session in person

We will be running two sessions of this seminar in person at AAR’s offices, 91 Wimpole Street, London W1G 0EF on Wednesday 16 April 2025; one in the morning from 9.30am to 12.30pm, and the second in the afternoon from 2.00pm to 5.00pm. 

If you or a colleague would like to participate, please do email us with name, job title, agency and email address  on events@aargroup.co.uk. Be sure to indicate whether you are booking for the MORNING or the AFTERNOON session.

Places are strictly limited to ONE PER SUBSCRIBING AGENCY for this seminar.

We will operate a waiting list should the sessions be oversubscribed.