How can you be sure you’re getting the right deal from your marketing agency partners? How do you benchmark what you are paying the different agencies on your roster and where do you go to access this information quickly?
Whether you’re negotiating a contract with a new partner, reviewing a retained relationship, embarking on a one-off project or preparing annual budgets, make sure you have an informed point of view with AAR’s latest Agency Hourly Rates Data.
Covering the marketing spectrum of advertising, digital, public relations and multi-discipline agencies, including CRM, and sourced from over 120 agencies during summer 2016, this is the most up to date information you can access.
Our data includes hourly rates for all job levels from senior management through to junior executives across all core departments ranging from client services to production, creative to content, planning to technology.
With hundreds of data points available, AAR can provide an essential benchmark to enable you to approach any negotiations with confidence; from a fully informed and unbiased perspective.