Magnet appoints McCann Manchester

Magnet is the UK’s leading kitchen retailer with over 200 outlets across the UK.

The brand had been working with CheethamBell since 2005 and had consequently built a reputation for being very loyal to its agencies.

Based in Leeds, Magnet were happy to consider agencies from anywhere in the UK, and we subsequently landed on a shortlist of BJL, Isobel, Krow and McCann Manchester.

Following a very hard fought pitch process, McCann Manchester were appointed and will be assisting Magnet to further establish itself as the market leader in the category.