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Tony Spong

Managing Partner

Tony joined AAR in 2007 and leads our integrated, design and below the line consultancy, helping clients and agencies compete more effectively against their peer group.

Having previously worked for over 20 years in senior marketing and agency roles at Royal Mail and Proximity, Tony has extensive insight into the needs of both parties in the client:agency relationship, helping them to navigate the increasing challenges they face today. With a particularly in-depth understanding of all things in the integrated, CRM, promotional marketing, design, strategic consultancy and anything else in communications that doesn’t fit neatly into a box, he is able to put vital context around your challenges whether you are a client or agency.

Tony was elected to the DMA Agencies Council in 2008 and works with Warwick University to educate the integrated marketers of tomorrow.